Cami Zimmer Featured in Newsweek – Election and social/mobile engagement
Obama’s Last-Minute Twitter Surge by Jamie Reno (Newsweek) Nov 6, 2012 6:05 PM EST Will a last-minute paid Twitter campaign put President Barack Obama over the top tonight? This morning, the Obama campaign launched a #voteObama Twitter directive aimed at securing last-minute votes and swaying independent voters. Governor Mitt Romney has not …
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Cami Zimmer’s Article on “Thoughtful Women” – Mr. DJ, Turn the Traditional Radio….Off?
By Cami Zimmer Written for Thoughtful Women – http://thoughtfulwomen.org/2012/10/08/mr-dj-turn-the-traditional-radio-off/#comments Traditional radio still dominates the audio landscape as one of the most stable in traditional media. However, there are growing signals that raise questions about its future. Yes, more than nine out of ten adults listen …
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Moms Lead the Way to Mobile!
eMarketer, again, released statistics saying what Campaign Touch has for over a year now – Moms more likely to own smartphones and tablets compared to general consumers. Moms are on the leading edge of a behavioral shift that has marketers and social networks scrambling. They …
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Cami Zimmer, President of Campaign Touch, Interviewed by bnetTV
Cami Zimmer, President of Campaign Touch, was interview by Tony Sklar, Editor of bnetTV at CTIA’s MobileCon in San Diego, CA. bnetTV covers new technology at events, trade shows and conferences, streaming live broadcasts over the Internet.
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ATT Launches VoterHub
By Brittany Walters-Bearden, TMCnet Contributor For many people, voting takes work and research, often resulting in people failing to vote after they fail to obtain the critical information or work too many hours to have the time required to invest into research. AT&T (News – Alert) is …
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Bring Home the Bacon With Apps?
A new GigaOM Pro study reveals that more than half of the app developers they spoke to make less than $500 a month from their paid apps. And for developers that develop free apps that are funded through advertising, the picture is even grimmer. According …
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Every Campaign Should Have a Mobile Component
At the Mobile Marketing Association’s SM2 conference this month, Jason Thalappillil, marketing director of digital engagement at PepsiCo, discussed the role that mobile plays in the company’s day-to-day initiatives. “For us, mobile is part of our and our consumer’s lifestyle,” Thalappilli said. “Whether it’s through …
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4 + 6 = Largest Consolidation in the US Wireless Industry
Breaking News Alert Deutsche Telekom and flat-rate player MetroPCS agreed to merge DT’s T-Mobile USA operations with MetroPCS. The action represents the second blockbuster attempt by DT to alter its U.S. strategy after AT&T’s $39 billion acquisition of T-Mobile fell apart in late 2011. The …
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Future of Mobile News
A recent study released today from Pew Research shows great statistics in mobile usage. Nearly a quarter of U.S. adults, 22%, now own a tablet device – double the number from a year earlier. And nearly a quarter of those who don’t have a …
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CTIA – Changing the Way We Interact In Our World with Campaign Touch
As we get ready for CTIA’s MobileCon event October 9-11, we look back at CTIA’s May 2012 event and Cami Zimmer’s panel at the event – Changing the Way We Interact In Our World. Listen to the panel here: http://blog.ctia.org/2012/06/12/ctia-2012-changing-the-way-we-interact-in-our-world-panel/
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